Reading + Writing = Learning
We read & write to continue to learn. We learn to helps our clients stay competitive. Some articles are written by us, others are shared articles we found and loved.
12 Tips to Rank Higher in Organic Google Search Results
Many small businesses do not have the budget for Paid Ads online - but that shouldn't stop you from maximizing your free, organic search results. Here are 12 tips to lead you in the [...]
Hashtag Holidays are for Marketers
From 'National Hamburger Day' to 'World Emoji Day' to 'National Leave the Office Early Day', there's no shortage of fake holidays created for marketing purposes. While many of these days have their perks (who [...]
How Attackers Gain Access to WordPress Sites
Getting Hacked Sucks! If you have ever had your website hacked, you know that feeling - the dreaded fear of vulnerability and the humiliation of defeat. In my 20-year career in digital marketing, I [...]
Free 2019 Marketing Calendar Template
A marketing calendar (paired with a content/editorial calendar) is a crucial part of your digital marketing strategy. It serves as a roadmap for the months ahead to ensure your content is optimized to meet [...]
Exciting Digital Marketing Trends for 2019
Voice Search Is Taking Over Almost one-third of the 3.5 billion searches performed on Google every day are voice searches now, with personal assistant devices leading the way. ComScore estimates, that by 2020, half of all [...]
Your New Year’s Business Resolution – Get Swole!
Our slogan is Stupid Simple Marketing. It means that marketing is easy, why complicate things? You learn about the customers, then you find ways to get your message in front of them in meaningful [...]
Here’s How to Design Landing Pages That *Actually* Convert
Don’t be so humble: you’ve spent a lot of time developing your website’s marketing strategy, right? Between developing social media posts (and outsmarting that tricky Facebook algorithm), choosing quality web hosting and branding your website, and learning [...]
31 Mobile Marketing Statistics to Help You Plan for 2017
Are you reading this from a mobile device?Based on the following statistics (and walking into any Starbucks) -- I'm willing to bet you are.Inbound marketers have been following the upward trend of mobile marketing for [...]
Which Marketing Channel Gets You the Most Bang for Your Click?
Social, email marketing, paid ads, SEO — with so many marketing channel choices, where should marketers focus their attention and spend? Understanding how to allocate marketing resources requires context and research. Fortunately, there’s some [...]
What’s in a Name? For a Business . . . Oh, Everything.
Among the numerous companies I've founded and the thousands of entrepreneurs and small business owners I've met from around the world, I've discovered this one thing we have in common: We all struggled to come [...]
7 Factors That Make a Brand Stand Out
Without a strong brand at the foundation of your campaigns, you'll just be more white noise to the average consumer. The world is drowning in brands. There are more than 28 million small businesses [...]
2017 Is the Year of SSL and HTTPS
To give you a little back story, in 2014, Google announced a call for HTTPS to be used by every website on the web. Google has three main reasons for this that all come [...]